Exclusive Moonshines including Sugarlands

Did you recently visit Gatlinburg and fell in love with a certain moonshine, only to find out it's not available anywhere around? Stop on in to The Shinery and check out all the different Moonshines we have available, chances are, we got your favorite. From our very own shines, Ole Smoky Distillery Only ones and all the amazing flavors from our friends at Sugarlands, you're bound to find a couple you'll love!

Moonshine Mercantile


Plenty of Moonshines

Our locally resourced Moonshine Food Products will surprise you! Not only is there a ton of them, but you'll be amazed just what we can cram moonshine into!

Way more than just moonshine....

  • Dueling Banjos3:16

Live Original Music

We wanted to bring the feeling of Gatlinburg Tennessee to each location. The new Cedarburg location has The Ole Smoky Front Porch Stage right inside, where our friends from Ole Smoky Moonshine bring us live music every other Saturday. Original artists from local to legends! (Sammy Llanas formerly of the Bodeans shown)

From Live Music to Celebrity Meet & Greets, visit this page to see what's up at The Shinery this week! Visit the Event Page to stay updated!

Special Events

Moonshine Food:

Not only a great place to visit and shop, but we are also available for "Private Shines!" Visit the Contact Us page for more information!

We generally carry around 70 different moonshine, all available for tasting at each store! We currently have more moonshines than anywhere else in the country under one roof!! 

Voted Wisconsin's Favorite Gift Store!

We were voted as Wisconsin's Favorite Gift Store by the Department of Tourism in 2016 and Wisconsin's Favorite Place to Christmas Shop by Found In Wisconsin Magazine! Come see what all the excitement is about!

  • White Lightning Pickles
  • Ghost Pepper Pickles
  • Hotter Than Shit Salsa
  • Moonshine Asparagus
  • Moonshine Dilly Beans
  • Moonshine Candied Jalepenos
  • and many, many more items!

Private Shines

The Shinery